Bratpack Knows You Inside Out The Bag People are in and they are about to turn you inside out. Using only the contents of your bag, bag expert Bratpack can tell whether you’re the casual type who has a very laidback attitude, the sporty type who is always on the go or the adventurer whose wanderlust is insatiable. With the help of Dr. Liza Manalo-Mapagu, Managing Director of Assessment Analytics,Inc., specializing in test development, competency-based assessment, training and consulting, Bratpack has made choosing a bag that complements your personality down to a science. We don’t call ourselves the Bag People for nothing, jests Brian Kong, Marketing Officer for Bratpack. Bratpack carries a lot of brand of bags which have very distinct styles. I guess you could say we as much bags as there are personalities. Like JanSport - founded in Seattle by three mountain climbing hippies - that produced the cult classic SuperBreak backpack, has remained a favorite among travelers, thri...